by Flow State | Jun 7, 2023 | B2B Marketing
Is Enterprise Account Based Marketing Really Worth the Effort for Technology Brands? Businesses selling in technology face a unique set of challenges when it comes to winning new business. ABM has the potential to unlock growth for key accounts. Global technology...
by Flow State | Dec 15, 2022 | B2B Marketing, LinkedIn Marketing
The Benefits of LinkedIn Marketing: Six Reasons Why We Think It’s Useful LinkedIn is often overlooked as “just for recruitment” or a place to get spammed by sales people. But we know better than that, don’t we? If you ask us, we think LinkedIn is a...
by Flow State | Dec 15, 2022 | LinkedIn Marketing
What is LinkedIn Sales Navigator (and why should you care?) LinkedIn Sales Nav is a powerful tool for any B2B marketing or salesperson who wants to up their game. You may or may not be familiar with Sales Navigator, but according to LinkedIn, it is: “A sales...